Awareness
We propose an introductory workshop to help you understand the key principles and build your knowledge of plant-based gastronomy.
Awareness Workshop
🌱 Led by Karine Castro, this workshop is designed to raise awareness among your teams and provide a solid understanding of plant-based gastronomy.
The workshop is structured around five key areas:
- Definitions and key principles of plant-based gastronomy in hospitality
- Strategic structuring of a coherent and credible plant-based offering
- Practical applications in plant-based cuisine and pastry
- Commercial positioning and customer interaction
- Communication and team alignment around the plant-based offering
The objective of the workshop is to help your teams:
- Understand the strategic challenges of a plant-based offering in hospitality
- Identify business opportunities linked to a more structured plant-based offering
- Adopt a clear, coherent and consistent message
- Think collectively on a communication tailored to their business unit
Workshop format:
- 2-hour interactive online session
- Preparation meetings with your teams
- Dedicated time for discussion and Q&A
- Two Premium Guides provided to participants
Who is it for? Hotel Groups, Premium Hotels, Executive teams, F&B, Sales & Marketing, Communication teams, Chefs and Restaurant Managers
Note : this workshop can also be delivered on-site. Please contact us for more details.
